Daniel Kang · Copywriter

Survive the Desert

First time going to Coachella? Don’t die. Deserts are brutal. So go wild—wild like a dirty desert animal—to Survive the Desert.

Prints

Survival tips from the natives. Nature don't lie.

IG

Social proof? More like social proof of survival.

Uber From the Airport

Flying in? Use Coachella’s official rideshare partner.

Waiting on Your Uber?

Dance to these stickers as you wait.

If the Dune Lizard stops dancing, it gets unalived by the burning hot sand.

Out of Home, Off to the Desert

Last minute tips. Enjoy Coachella, you wild animal.